Elegant Touch

Elegant Touch, the nail specialists.

Elegant Touch is the UK's leading false nail brand. With over 30 years experience, Elegant Touch has been at the forefront of beauty, style and glamour, with its nail designs providing high quality products at an attractive price. Celebrity followers include Katy Perry, Little Mix and Paris Hilton.

Elegant Touch boasts a wide collection of false nails with UV technology and unique adhesive tabs, as well as seasonal nail wrap designs to help you be the envy of your friends.

The Elegant Touch range is available exclusively in Priceline.

  • Innovation Hub


    Innovation is at the heart of everything we do. It drives how we work, how we play and how we plan ahead. But what does innovation mean? It’s different from business improvement, which is the process of doing things better. And, while that’s important, it’s also a given.

    Innovation means doing things differently. It means not following the herd, but embarking on journeys of discovery. We have a dedicated Innovation Team at McPherson’s involved in research, data and trend analysis, product design and graphic design. The McPherson’s Innovation Hub is our showcase of our products, ideas and new initiatives and new trends in our markets. This is also the place to come to if you would like to collaborate with us and join us on our innovation journey.



    We are a very different company to the one that manufactured the five million rivets needed to build the Sydney Harbour Bridge.

    When we started in 1860 we realised that in order to survive, we needed to constantly innovate. These days our focus is on world class supply chain delivery - allowing us to service approximately 10,000 retail outlets. We also provide retail customers with a one-source opportunity for complete category management.