Euromaid makes the choice easy

Operating since 1995, Euromaid has become a trusted name in the Australian domestic appliance industry. Starting as a family operated concern, Euromaid has become the fastest growing brand in Australia. 

Proudly 100% Australian owned, Euromaid is a part of the successful Home Appliance Group. Euromaid’s extensive range of ovens, cooktops, rangehoods and dishwashers is manufactured to exacting standards, and its products reflect the cutting edge of European-styled design. Euromaid is a company passionate about supplying quality cooking appliances to Australians at prices they can afford, achieved through keeping standards and quality high while shielding the customer from unnecessary costs.

Reliable performance, affordable European style.. Euromaid makes the choice easy!

  • Innovation Hub


    Innovation is at the heart of everything we do. It drives how we work, how we play and how we plan ahead. But what does innovation mean? It’s different from business improvement, which is the process of doing things better. And, while that’s important, it’s also a given.

    Innovation means doing things differently. It means not following the herd, but embarking on journeys of discovery. We have a dedicated Innovation Team at McPherson’s involved in research, data and trend analysis, product design and graphic design. The McPherson’s Innovation Hub is our showcase of our products, ideas and new initiatives and new trends in our markets. This is also the place to come to if you would like to collaborate with us and join us on our innovation journey.



    We are a very different company to the one that manufactured the five million rivets needed to build the Sydney Harbour Bridge.

    When we started in 1860 we realised that in order to survive, we needed to constantly innovate. These days our focus is on world class supply chain delivery - allowing us to service approximately 10,000 retail outlets. We also provide retail customers with a one-source opportunity for complete category management.