Your trusted beauty tools brand

For over 40 years, Manicare has been the Australian market leader in essential beauty tools & accessories. With an unparalleled range of face, body, feed, hand & nail tools, we're committed to providing you with a top quality, trusted daily beauty kit. 

Manicare has sucessfully developed exciting and fashionable categories; Glam By Manicare and Artiste – designed in line with evolving makeup trends, fashion catwalk releases, and innovation in beauty grooming techniques.

Manicare has also expanded internationally to New Zealand and parts of Asia.

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  • Innovation Hub


    Innovation is at the heart of everything we do. It drives how we work, how we play and how we plan ahead. But what does innovation mean? It’s different from business improvement, which is the process of doing things better. And, while that’s important, it’s also a given.

    Innovation means doing things differently. It means not following the herd, but embarking on journeys of discovery. We have a dedicated Innovation Team at McPherson’s involved in research, data and trend analysis, product design and graphic design. The McPherson’s Innovation Hub is our showcase of our products, ideas and new initiatives and new trends in our markets. This is also the place to come to if you would like to collaborate with us and join us on our innovation journey.



    We are a very different company to the one that manufactured the five million rivets needed to build the Sydney Harbour Bridge.

    When we started in 1860 we realised that in order to survive, we needed to constantly innovate. These days our focus is on world class supply chain delivery - allowing us to service approximately 10,000 retail outlets. We also provide retail customers with a one-source opportunity for complete category management.